Global Marketing & Consulting, Inc.
Growing Through Efficient, Quality Driven Results
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About Us
Global Marketing & Consulting, Inc. works with small to mid size companies to develop and implement highly efficient and effective marketing strategies.

 

       Since marketing to demanding customers presents unique problems, we custom-make solutions! Our team will partner with yours by immersing ourselves in every aspect of your business project. From a simple printing project to a quarterly online advertising campaign, Global Marketing & Consulting,Inc. (GM&C) delivers quality service as well as unprecedented results.
     Working with business owners, executives and decision makers, we help to increase sales by attracting new customers and further developing existing client relationships. (GM&C) also works with local/national entities (as well as international companies) interested in launching or optimizing their existed stored value. Located in the SouthEast (SE) Region of the US, our service market has expanded to states including GA, FL, SC,and AL.
                                                                                                                         
     Global Marketing & Consulting,Inc. has over 10 years of professional experience utilizing relevant concepts and strategies to build and expand common practices. Our Marketing techniques are designed to "bridge the gap" between your company and solutions.
      Whether a domestic or global target area, we provide a variety of services to satisfy your marketing needs and help you achieve short and long term objectives.
 
   "We are proactive against our clients getting marketing myopia."
 
     BCG (Boston Consulting Group) -This framework classifies each product or product line within a firm's "product portfolio." The matrix identifies product categories as a function of their market shares relative to immediate competitors and growth rates for the industry. 
     PLC (Product Life Cycle) -Describes a pattern of changes which characteristic of most products from their inception to their eventual departure from the market.
 
 

*Our Marketing Research Department is able to use a variety research tools for our customers. Listed are some tools & goals:
  • BCG (Boston Consulting Group)
  • PLC (Product Life Cycle)
  • Improving Marketing Mix
  • Preventing "marketing myopia"
       

      Preventing "marketing myopia" -This "condition" is characterize as a short-sighted marketing strategy. It refers to the tendency of some marketing decision makers to focus narrowly on the products they sell rather than the customers they serve. Consequently, they lose sight of customer preferences as these wants and needs change over time.

         Improving Marketing Mix -Optimizing the Marketing Mix is the primary responsibility of marketing. By offering the right combination  of the four Ps marketers can improve their results and marketing effectiveness. When combine we can generate an optimal, positive, and desired response in the target market.